Category Archives: Uncategorized

5 Tips from a Social Media/PR Intern

 

Nerd, dweeb, dork, geek—why am I just now being labeled? Not that I mind, I rather enjoy my new titles. Being branded as a Social Media nerd means that I am improving my communication skills and ability to adapt to new social sites, tools and software. However, since Social Media is constantly changing and evolving, I knew that this internship with Sharpie would keep me on my toes. I still have plenty of ideas to brainstorm, blogs to create, and innovations to adapt to during the next few months. I have learned lots by immersing myself in the social media-verse these past two weeks. Several things have changed my outlook on the social realm and will benefit me in the future. These five notions are key takeaways that can help hopefuls looking for Social Media internships:


 

1. RELAX! Perfectionists are not perfect, and neither are you.
Internships help us learn and grow asprofessionals. Expecting mistakes and asking questions will help you get the most out of your internship. I am still struggling to break out of the perfectionist mold, but I will take away more from the experience if do.

Photo credit to Namaste Holistic Therapy


2. Blog like there’s no tomorrow. Frequent blog posts help you engage and interact with your audiences, while also sharpening and refining your writing skills. Blog about your experiences, ideas, questions, and concerns. Spice up your blog’s appearance with themes and widgets that benefit your content (ex: display your Twitter handle, links to other social sites.) If your creativity is limited by the hosted blog service, consider paying to host your own blog. WordPress.com is a great, FREE site for creating a blog.

Photo credit to Michigan Attorney Blog


3. Work independently, as well as diligently.
Do not expect your boss to direct your every move—more often, YOU need to come up with the big ideas. Research, keep up with the latest trends, follow/network with important “tweeples,” monitor Facebook comments, etc. Your employers are looking for future leaders and it starts by proving you can lead yourself.


4. Embrace the social geek within!
Establish your presence in the “social-sphere.” Being active on Facebook,Twitter, LinkedIn, etc. will showcase your abilities and what you could bring to the table. Be prepared and think of ideas for organizations to utilize social sites/tools in new, creative ways.

Photo credit to Matt Hamm


5. Personal vs. Professional
Determine what information is career-related and what is not. Do not disclose anything personal that could potentially damage your future. This seems like common sense, but it still amazes me how many Facebook users’ profiles contain content that risk their employment opportunities. Good rule of thumb: if you have to question the photo, post, or tweet, delete it.

I am sure everyone has their own ideas and tips for other aspiring social media and/or PR gurus. These are just a few insights I have taken away from my experience thus far. Ironically, I am still working on each one (especially toning down the perfectionism, ahem 😉 ) Remember, when offering advice, we all need to practice what we preach!

What advice would you offer those looking for Social Media internships???


Better than the Average Tat

     We all have idols in which we think we would do anything for, right? How about having their name permanently signed on your skin? Well Rose Ann Belluso did just that. Belluso is a huge Sir Paul McCartney fan, and was in attendance at his Philadelphia concert. Sitting just a few rows back from the stage, Belluso made her mark on McCartney, and then he made his on her. She noted on a sign that she was armed with a Sharpie and a tattoo artist and wanted the Beatle’s autograph on her back. Belluso’s sign was noticed by McCartney, she was brought on stage, and he made her dream come true. I wonder if her husband is upset that his wife has another man’s name tattooed on her. I’m sure he would understand this one.

     Now I’m a fan of Sir Paul McCartney and I am also a fan of tattoos, but I cannot say that I would go as far as to mix the two together on myself. I am far from calling this woman crazy though. Why do most people get autographs? To show off to their friends about how they got the opportunity to meet a person they admire. People get baseballs and shirts signed then keep them on display for the rest of their lives, so how is this any different. After reading this article, I scrolled down to read the comments. People gave their two cents about how she will regret it. I say more power to Belluso. I wonder if the autograph were to give her body more value as it would a baseball (That was obviously a joke. I do not condone the selling of one’s body).  Any who, I would like to point out how a life was enhanced with the help of a Sharpie permanent marker. Just making lives better one legend at a time:).

Fight for your right…to Highlight

Football season is soon to begin, the Sunday papers are over flowing with office supplies deals, and the kids are yanking their parents’ arm to get to the store and get the coolest accessories before someone can say they had it first. Ah, back-to-school season is here. This means See-yah-later-money-I-worked-all-summer-for season is also here.

Being a college student myself I understand full and well the nauseating feeling experienced as you’re standing in line at the school bookstore and the grand total of your text books is lit up on the screen. You wonder to yourself why you spend $200 on a book that you will later sell back (because you will have no future use for it) for $20. As you slump your shoulders and fork over the $700, you envision all the fun nights on the town also being passed to the other side of the counter.

Paying for books is indeed an experience that every college student dreads. When I heard about Sharpie Highlighter’s Right to Highlight Sweepstakes, my first thought was sign me up. All you have to do is “Like” Sharpie Permanent Markers on Facebook.com, submit an entry form, and you and two friends have a chance to win free text books or a Sharpie Back to School Prize Pack. I would love to have a year off from sitting in my room and sulking about how much money I was just set back, so I am heading over and entering myself in the sweepstakes now. I bid you farewell and good luck my friends.

In the similar words of Ryan Seacrest, “Intern- Out!”

That Sappy Blog Post

 

It seems to me that once the calendar says July, the time flies by more quickly than ever. I have now been doing this internship for a little over two weeks and it feels as though it has only been a couple days. When I started, I figured it would be a great way to jazz up my resume and help me in my future career search. Well it is that and so much more. The opportunities I have gotten in just these couple weeks are so much more than I could have ever hoped for. I have had the chance to work with great people who are awesome at what they do. My area of study is currently communications and social media, so to be able to work with people who do what I hope to do one day is amazing. I have gotten the experience working in the corporate world-answering phone calls, attending and leading meetings, going on conference calls building reports. I am learning from mistakes I make now, so I will not have to make them in my career. The knowledge that I have received and will continue receiving will make me great in the future. I have gotten an opportunity that many college students would die for. With that being said, I wanted this post to be my thank you to the people I have gotten a chance to work for or with, for all the help you have offered thus far, and the faith you have had in me to excel. I have just over a week left and I’m going to make it count!

Unique Showing of Art

There are a lot of things that can be drawn on today, from floors to art easels to rocks.  The possibilities are endless for the use of Sharpie Markers.  People look to express themselves everyday in their own ways; ways that show off their individuality.

Artwork on shoes has become increasingly popular.  Everyone wants to feel as though they are the original of a certain fashion style (or at least women do) and the artwork created on shoes is a method that will prove to be original.  Creating this kind of art establishes to be unique and allows the artist to put his/her personality onto their shoes. 

Maybe it’s just me, but I think that art today is not like the classic art that people think about such as Da Vinci or Picasso or Renoir.  It is something more; people are able to express themselves on many different platforms and their art is not necessarily for others to ohh and ahh about, but for the artist to express themselves in a way that feels comfortable to them.  The ability to create a piece of art on something that it worn almost everyday allows the individual to show off what they have created.

The word artist can be defined as “a person who expresses themselves through a medium.”  Sharpie Markers provide artists with the capability to create art on many different mediums.  Shoes are one way that people can become artists and show their individuality.  Overall, through Sharpie, artists are able to express themselves and Uncap What’s Inside.

Do the Doodle

Submit your doodle!

We’ve all been there, the class that goes on for days, the four hour meeting that seems to be about nothing or the telephone call with your great aunt talking about her issues.  How do we cope with the daily “Who cares”? We DOODLE!! Whether it is a circle that turned into an extravagant art piece or just rewriting your name over and over, it seems to make the time go faster. Who would have thought there was a science behind the careless scribbles? Sharpie Uncapped teamed up with the Doodle Expert, Sunni Brown to give Sharpie fans the opportunity to submit their best doodles and possibly have them analyzed by Sunni herself.  I always was told that doodles are subconscious thoughts sneaking out, but I never believed that my terrible representation of a flower really meant more than that I was bored. Well no I have the chance to find out what it really means. Doodles unlock creativity and allow the mind to relax. So just stop thinking, put the pen to the paper, and see what comes out. Then submit your drawing on Sharpieuncapped.com and see what your doodles say about you!