Category Archives: Random Thoughts

5 Tips from a Social Media/PR Intern

 

Nerd, dweeb, dork, geek—why am I just now being labeled? Not that I mind, I rather enjoy my new titles. Being branded as a Social Media nerd means that I am improving my communication skills and ability to adapt to new social sites, tools and software. However, since Social Media is constantly changing and evolving, I knew that this internship with Sharpie would keep me on my toes. I still have plenty of ideas to brainstorm, blogs to create, and innovations to adapt to during the next few months. I have learned lots by immersing myself in the social media-verse these past two weeks. Several things have changed my outlook on the social realm and will benefit me in the future. These five notions are key takeaways that can help hopefuls looking for Social Media internships:


 

1. RELAX! Perfectionists are not perfect, and neither are you.
Internships help us learn and grow asprofessionals. Expecting mistakes and asking questions will help you get the most out of your internship. I am still struggling to break out of the perfectionist mold, but I will take away more from the experience if do.

Photo credit to Namaste Holistic Therapy


2. Blog like there’s no tomorrow. Frequent blog posts help you engage and interact with your audiences, while also sharpening and refining your writing skills. Blog about your experiences, ideas, questions, and concerns. Spice up your blog’s appearance with themes and widgets that benefit your content (ex: display your Twitter handle, links to other social sites.) If your creativity is limited by the hosted blog service, consider paying to host your own blog. WordPress.com is a great, FREE site for creating a blog.

Photo credit to Michigan Attorney Blog


3. Work independently, as well as diligently.
Do not expect your boss to direct your every move—more often, YOU need to come up with the big ideas. Research, keep up with the latest trends, follow/network with important “tweeples,” monitor Facebook comments, etc. Your employers are looking for future leaders and it starts by proving you can lead yourself.


4. Embrace the social geek within!
Establish your presence in the “social-sphere.” Being active on Facebook,Twitter, LinkedIn, etc. will showcase your abilities and what you could bring to the table. Be prepared and think of ideas for organizations to utilize social sites/tools in new, creative ways.

Photo credit to Matt Hamm


5. Personal vs. Professional
Determine what information is career-related and what is not. Do not disclose anything personal that could potentially damage your future. This seems like common sense, but it still amazes me how many Facebook users’ profiles contain content that risk their employment opportunities. Good rule of thumb: if you have to question the photo, post, or tweet, delete it.

I am sure everyone has their own ideas and tips for other aspiring social media and/or PR gurus. These are just a few insights I have taken away from my experience thus far. Ironically, I am still working on each one (especially toning down the perfectionism, ahem 😉 ) Remember, when offering advice, we all need to practice what we preach!

What advice would you offer those looking for Social Media internships???


Advertisements

A Question to Ponder

Today kicks off the month of October; more importantly, a month dedicated to the research of breast cancer.  Now, I am not going to get into the fact that this is a very important month, devoted to a worthy cause.  This is something that has all the press that it needs and deserves. 

My question is why isn’t there another month that gets the press and recognition as the “pink” month of October?  I know that there is the daffodil month of April; one that is dedicated to cancer research as a whole.  But why isn’t there another month specific to a type of cancer research?

Do not get me wrong, I believe whole-heartedly in cancer research and the spread of cancer research, but I find it interesting that the other more prevalent types of cancer, ones that do not have as high of a success rate, such as lung, skin and prostate cancer.  I am NOT saying that we should disregard breast cancer research.  I have a lot of people close to me that are survivors because of breast cancer awareness and I am NOT saying that we should stop the breast cancer month of October.

Breast cancer charities created this month back in 1985, and it has slowly grown into what it is today.  They created the month to gain awareness of the effects and treatments of breast cancer.  This has obviously been a tremendous success and deservingly so.  With this proven method of success, why haven’t the other charities devoted to other forms of cancer research tried to create a month devoted to raising money for their specific cause?  There are plenty of months to choose from.  It could be a number of different reasons that are way too scientific/businessy for me to understand, but I feel as though the question should be raised.  I believe that the other forms of cancer research should get the national publicity that the month of October does for breast cancer.

As always, when you uncap what’s inside, you never know what kind of questions will be raised.

Drawing in class…gone wrong

You can never do too much drawing. (Tintoretto)

 That quote proves true.  Ever remember sitting in class and drawing a stupid picture of your teacher in a tutu or some embarrassing, ridiculous fashion?  I moved on from being the one drawing the picture because I had a terrible moment happen in my life. 

 I used to be the “artist” of the embarrassing drawing of the teacher.  I used to be cool and then pass it around such as you would in a movie.  Sometimes it was caught with someone else and sometimes it lasted the whole class and nothing happened.  Obviously, my class was enjoying making fun of the teacher while he thought we were smiling because we enjoyed learning cursive (which is ridiculous that we had to learn that dying form of writing).  I took out my Sharpie markers and started drawing.  My teacher was an old man, sort of “Mark Twainesque.”  He had the long, flowing, dirty white hair and mustache that looked like he should be teaching college rather than grade school. 

 I drew him with an enormous head, teeth that looked like they should be on a beaver, a typical humiliating picture of the teacher.  Well, while I was finishing my masterpiece, my attention was lost in the class and that was noticed by Mr. Harrison.  Now, when I say I was finishing my drawing, I mean I was using about six different colors of Sharpie markers; this was going to be a work of art.  Mr. Harrison slowly makes his way towards my desk and my newly created Michelangelo piece of work.  I feel like I was in a movie because he was standing immediately over me while I was drawing, clearly not paying attention to anything. 

 Mr. Harrison grabs my creation out from my desk and takes a look; my face is beat red.  He starts to laugh, which I take as a good thing…wrong.  It wasn’t that he was angry at me; he just started making fun of my drawing.  He said it was the worst drawing he had ever seen; keep in mind I am only in 4th grade.  Then he gets a little angry.  He starts swearing as though he was 6 deep at a dive bar rather than a 4th grade classroom.  Meanwhile, I am sitting there, my bladder is becoming weak and my eyes are slowing becoming Niagara Falls. 

 On her morning stroll, the principle, Ms. Heedy, overhears Mr. Harrison ripping me apart and enters the classroom.  She takes him into the hall and I have no idea the conversation that went on, but I could not fix what just happened to me.  I could not bring myself to create another work of genius for years.  I could have been the next Van Gogh, without the whole ear thing.

 I guess what I am trying to say is… don’t be afraid to draw, don’t worry what other people think because art is how you see the world.  Maybe don’t draw in a classroom while the teacher is standing over you, watching you…or don’t get caught.

Back to School Already?

Well, it seems as though that time of the year has come again.  Students all over the country are dreading the road back to school.  From listening to teachers lecture, those cheesy school videos, and who can forget the cheerful teachers that make you want to puke on Monday mornings.  Who gets excited that it’s Monday at 7 am…not too many people.

But thankfully Sharpie has some products to help get you through the school year.  Now, one might think that by purchasing a Sharpie product, one is just succumbing to the fact that school is starting.  But in reality, school is starting whether you like it or not.  It’s a fact.

Fortunately, Sharpie has come to the rescue.  With over forty different colors of markers, their highlighter, and the Sharpie Pen, there are plenty of things that you can draw while you are in class.  First off, everyone doodles.  I even doodle at times (my drawings look like that of a three year old girl) and believe it or not, I color inside the lines.  I know; you’re impressed.  With a Sharpie Pen, my doodles come to fruition.  The execution is flawless and my “toddleresque” drawings go right on my refrigerator when I get home.

School is starting, but there is no need to panic.  Everyone gets through the year and weekends come before you know it.  Enjoy the school year: doodle something or create a poster for a football game with Sharpie Markers.  You never know what you will discover about yourself this year.

A Day in the Life

     So as I was hard at work (or was it hardly working?) roaming around the World Wide Web, I found myself on SharpieUncapped.com far longer than I had originally intended.  I knew before that this website was neat, but I guess I never realized how neat it is. Even when you first open the website up it looks pretty rad. The background makes you feel like you’re in grade school again scribbling all over the paper. It automatically made me get out my Sharpie markers and draw on a post it note. Along with the cool colors, I’m sure my short attention span also played a part in me coloring, but that’s beside the point.

Sharpie Uncapped

     So, the site has a cool background but that doesn’t usually make people hang out at a website all day. Well, it didn’t. It was the other awesome things on the website that caught my attention. I click on the “uncapped gallery”, which conveniently connects you with other Sharpie sites. I spent a while looking through all the pictures and telling myself I am just as good a drawer as my fellow Sharpie fanatics. If I tell myself how great I am long enough it becomes true, right?

Bright Colors- Amarog38

     Then there’s the trusty Sharpie Blog. I tell myself I will just take a second and see if anything catches my eye. Well that was everything. Who would have thought there were so many cool things going on with Sharpie products and so many ordinary people doing extraordinary things with them? Well now I know. After reading the words of my fellow Sharpieans, I head over to the “How-to” section of Uncapped, and decide I am going to replicate everyone of these ideas (not at work of course, that would be poor time management). Not only are the how-to’s fun to do, but they are also cool to look at and can act as cool gifts when they’re done. As far as presents for the next several years, I’m sure the receivers can guess what they are getting.

     Aside from my mentions, there is other cool stuff to do and see at SharpieUncapped.com, but it would take far too long for me to go into detail about them all. I know my job here isn’t easy, but someone has to do it and I’m glad I took one for the team and stepped up to the plate. This was just my journey on the website. I leave you to go on a quest of your own and see what you can “Uncap”.

Training Camp 2010 OPENS TODAY!!

Chicago Bears training camp opens today in Bourbonnais, IL. 

Photo Courtesy of ChicagoBears.com

 

The Bears’ players start training camp today.  Fans are welcome to come out and watch the 2010 team compete for starting roles.  This means that fans need to bring SHARPIES!!! so that they can get autographs from the players.  What better way to be apart of the team than to show up and support the Bears? 

New Bear Julius Peppers... Photo Courtesy of ChicagoBears.com

 

What do you think are the best Sharpies for autographs? 

Personally I believe that the Sharpie Metallic Permanent Marker is the best.  The new Bear, Julius Peppers, will look to jumpstart the dormant Bears’ defense in 2010.  What better way to remember him by having him sign a football in SHARPIE metallic ink? 

Fans, show up and support the team and stick around to get autographs with your Sharpies!!